As featured in Adformatie.
the CRAMPY Protocol.
When the CEO of the world's
largest media company sat in
a room with 22-year-old trainees,
he realized he didn't understand
half his workforce.
Our session changed how his entire organization talks about, designs around, and supports what 50% of employees experience every single month. After two years of proving this at the highest level, the CRAMPY Protocol is now available for your team.
A half-day session. For your team. Booking limited slots now for Q3 & Q4 in 2026.
what is the protocol?
The workplace reality check modern teams can’t ignore.
An immersive framework combining facilitation, systems thinking, and cultural learning to reshape how organisations understand menstrual equity, wellbeing, and work.
As CRAMPY’s signature workplace experience, the Protocol moves beyond awareness and into real cultural change.
A half-day session. For your team. Booking limited slots now for Q3 & Q4 in 2026.
The Blind Spot.
half* your workforce menstruates…
your workplace was not designed for them.
Lost per year per 100 employees
in productivity gaps
€135K
Workdays lost annually per menstruating employee
9Days
Report reduced performance at
work during their cycle
80%
1.8 billion people menstruate every month.
At this very moment, it's 800 million are menstruating right now. The social costs of just four common cycle-related disorders run between 2.5 and 7.8 billion euros across Europe. Yet most organizations have zero policies, zero language, zero support. This is not a women's issue. It is a design flaw in how workplaces were built — and the companies that fix it first gain a measurable edge in retention, performance, and how they are perceived as employers.
The regulatory context: Spain is the first EU country with menstrual leave legislation. The EU's Corporate Sustainability Reporting Directive (CSRD) now includes workforce health and wellbeing metrics under ESRS S1. The organizations that build awareness and policy now will lead. The rest will be catching up.
The Proof.
two years inside the world's #1 media holding company.
127%
80%
36%
87%
rise in systems
thinking and advocacy readiness.
of managers report higher satisfaction in period-positive workplaces.
growth in transformational dialogue across gender and hierarchy.
increase in comfort advocating for menstrual needs.
Their CTO reached out to us.
Their trainee academy embedded us.
Their CEO, CFO, CTO, and Head of Operations sat in the same room as entry-level hires. Same exercises. Same conversations. That is rare. And it is why the results were extraordinary.
A half-day session. For your team. Booking limited slots now for Q3 & Q4 in 2026.
Team Experience
six stages. one half-day. a shift that sticks.
No lectures.
No death-by-PowerPoint.
Your team learns, plays and transforms together. Leaving with something they can act on Monday morning. And the best part: we are anything but boring. There’s laughter, moments of recognition and true connection.
Break the Silence
Your team gets the facts, the shared language, and the safety to talk openly about what half of them experience every month and what the other half never learned.
1
Walk in Their Shoes
Guided exercises that build genuine understanding, not intellectual, but felt. The gap between knowing and caring closes in this room.
2
See the System
Zoom out from individual experience to organizational design. Your team maps the invisible barriers in YOUR workplace, the ones hiding in meeting culture, policy, and daily norms.
3
Find It Everywhere
Culture, media, internal comms: we examine how your environment reinforces or breaks the cycle of silence. Your team sees what was always there.
4
Build the Fix
Your team prototypes real interventions, designed by the people who know your culture best. Concrete. Actionable. Ready for next week.
5
Make It Stick
Personal commitments. Leadership pledges. A follow-up structure. This becomes part of how your organization operates not another session that faded by Friday.
6
A half-day session. For your team. Booking limited slots now for Q3 & Q4 in 2026.
The Investment.
the math is simple.
€500 per person. Well under the European average L&D spend of €900+ per employee per year.
Everything included:
Half-day session with two facilitators, up to 20 participants
Pre- and post-assessment of related internal culture markers
30-day follow-up strategy call
Leadership menstrual equity toolkit
x
x
x
x
€135,000
What inaction costs your organization every year per 100 employees
€9,950
What action costs. Once.
For up to 20 people.
For groups larger than 20 or multi-session programs, reach out and we will build a proposal around your needs.
A half-day session. For your team. Booking limited slots now for Q3 & Q4 in 2026.
help you can forward to your decision makers.
For the internal champion.
Send this to your manager, HR lead, or CFO:
“I found something worth bringing in. CRAMPY is a half-day session that uses menstrual equity to build the kind of trust most teams spend years trying to create. It was developed over two years at Omnicom Media Group, the world's largest media holding company, where the CEO said it changed how he understood and led his people. They ran it twice. It's under €500 per person, €9,950 for up to 20 people. And May is Menstrual Awareness Month. The timing is right for us to lead on this.”
Which budget does this come from?
Who Facilitates.
Alizée Bollen
Founder. Creative Director.Turned her lived experience with endometriosis into designing and delivering experiences that shift how we understand menstrual equity, our bodies and work. Through CRAMPY, she builds the menstrual movement that centres what most organisations skip, because she's felt what it costs when they do.
With work recognised by the ADCN Awards, Anthem Awards, Dutch Design Week, and featured at Cannes Lions.
two perspectives. one method.
*
two perspectives. one method. *
Jasemen Nassab
Cultural Strategist. Creator of the Attunement Economy.Cultural strategist and foresight researcher advising brands, leaders and institutions. At CRAMPY, she brings the strategic and systemic frame: why this matters and what it unlocks, where culture is actually going and what that means for how we show up.
YouTube · National Geographic · Yamaha Music · European Union Agency for Fundamental Rights
A half-day session. For your team. Booking limited slots now for Q3 & Q4 in 2026.
Our Commitment.
We Measure Before. We Measure After.
Every session includes a pre- and post-assessment. If your team's comfort and awareness scores around the topic do not improve, your 30-day follow-up becomes a full strategy session, on us.
A half-day session. For your team. Booking limited slots now for Q3 & Q4 in 2026.
Before You Decide.
Questions We Hear
-
No. This is for entire teams. Menstrual health affects everyone in an organization — the colleagues who experience it, the managers who support them, the leaders who design the systems. The CEO of the world's largest media company sat through every session and called it one of the most relevant learning experiences he ever had.
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Yes. That is what separates this from a wellness webinar. When the people who design the systems sit with the people who live inside them — same exercises, same conversations — that is when culture actually shifts. Our case study proved this: CEO, CFO, CTO, trainees, same room.
-
15 to 20 participants creates the ideal dynamic. Small enough for genuine conversation. Large enough for diverse perspectives. For larger groups, we run multiple sessions or design a tailored format.
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The session is designed for in-person delivery. The empathy exercises, prototyping, and collective moments require physical presence for full impact. If your team is distributed, reach out and we can explore what is possible.
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Any organization with employees. Our case study is in media. Our pipeline includes tech, finance, fashion, and professional services. Every workplace has this blind spot. The ones that address it first gain the strongest reputation advantage.
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Spain already has it. The conversation is active across the EU. Organizations that build awareness and policy now will be ahead when regulation arrives. This session gives your team the foundation to lead rather than react.
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Yes. The CRAMPY Method condenses two years of proven curriculum into one focused experience. The pre-assessment, the session itself, and the 30-day follow-up create a complete arc. For organizations that want to go deeper, we offer extended programs — but you do not need anything beyond this session to see real, measurable impact.
still have more questions?
